Behind The Scenes At The Ranking

Posted by Neville on June 15, 2013 under News, Reviews, Traffic | Comments are off for this article

Gathering The Stats

Another week of tracking and stats has helped to produce the latest dotrim Safelist Rankings.

During the past week 2 different promotions have been used to get the stats for the latest rankings.

As has always been the case, emails promoting the Rankings have been sent out out to many different safelists. For the second week another splash page has been promoted, basically using the same safelists as for the Ranking promotion.

The second splash page (Click Here To View) was created  to promote 100 Percent Traffic. This was chosen after reading a discussion about recruitment of new members in safelists, and how a large ratio of those are directly recruited by the owners. So, as a challenge I decided to pick a safelist, promote it and check the results.

In the time during which the promotion of 100 Percent Traffic was running, there were (if I have read the numbers correctly) nearly 100 new members, and 6 of those were recruited from my referral link. That’s a little more than 6% of new referrals!

In addition to those new members at 100 Percent Traffic, there have been several new referrals in some of the other mailers on the Rankings list.

 Results and Effort

Again the dotrim Rankings show, in order of conversions, the safelists that have given the best ratio of visitors per email opened for credits.

At the top of the list are those mailers that have yielded the greatest conversions. Where there are equal numbers (or ranges) of conversions, they are arranged in order of visitors per email read.

The aim is to provide a list of safelists or mailers that give the best results in the most efficient way.

While it must be recognized that different people and other promotions can produce different results, it is hoped that the list provides a useful guide. These results come from data related to  FREE membership, so greater returns on effort will most likely be gained from being upgraded in these safelists.

In future there may be another ranking which takes into account the benefits of upgrading, so stay tuned.


dotrim Safelist Rankings V2.0

Posted by Neville on June 1, 2013 under How To, List, Resources, Reviews, Traffic, Training | 2 Comments to Read

Enhanced Report

The latest dotrim Safelist Efficiency rankings now have an extra element, Conversions.

A promotion in safelists is aimed at achieving a particular purpose. That could be on of a range of outcomes such as

  • Branding: Getting you name and profile out there.
  • List Building: Getting new leads.
  • Referrals: To an opportunity or service.
  • Sales: Affiliate or direct sales.
  • Or a combination of these.

Now that the ranking list has matured a little, been promoted in safelist mailings and created several new leads for a newsletter, Conversions are now included as a factor for determining which safelists or mailers appear on the list and the order in which they appear.

To be shown on the list, Conversions (submitted list sign up forms) from a mailout to members of that safelist must have been recorded in the tracking stats.

Now, as well as giving an indication of where to put effort in clicking for credits, the dotrim Safelist Ranking list provides pointers to safelists that have yielded results for the effort in building those credits and then mailing out to members.

The aim is to provide relevant information to help you decide which mailers will work for you.

Some pojnts to remember:

  1. The list is not exhaustive. There are hundreds of safelists and mailers, and it seems, new ones each day. Do not restrict yourself to those on the list.
  2. My results may not be the same  as yours. These results are based on promoting the ranking page, and the list sign up form. Your promotions will be different. (Unless you want to promote the rankings! Now that’s another thing to consider.)
  3. The Views per email opened are based on Free or basic upgrades. By taking upgrades to safelists and mailers you will generally not need to spend as much time opening emails for credits.

I hope you find the rankings useful. They are certainly helping me to understand the importance of tracking results, and then acting upon what is discovered.

If you have any suggestions for future revisions of the rankings feel free to suggest them as comments.




The 10K Challenge

Posted by Neville on March 27, 2013 under How To, Resources, Reviews, Training | Comments are off for this article

A dotrim Review

The 10K challenge is an aggressive downline building program that concentrates on building traffic and commissions firstly through Safelists and List Mailers and then funneling members into some reliable established programs.

The program claims that by consistently working 35 minutes per day and performing delegated tasks it is possible for a member to earn as much as $10000 per month.

My first reaction was one of skepticism, but having now reviewed the material inside the member’s area and tested the program I’m impressed with its business model, integrity and vision.

Can you make $10,000 per month with it?

Well, remarkably, I believe it to be possible, but having said that, I believe that to give yourself the maximum chance with a program like this you need to tweak the marketing strategy to put the odds in your favour.

The 10K Challenge Strategy In A Nutshell.

Essentially, the10k Challenge encourages members to advertise the 10K challenge progressively across a range of List Mailers, Safelists and Text Ad Exchanges.  The program provides some quality marketing material and a couple of very useful tools . As you join more advertising resources you place your affiliate link inside the members area -so that as people you recruit follow you in, they join under you.  Its a pretty sound strategy that has been used in various formats by a variety of successful downline building programs.

The key of course is volume – you simply have to to get the 10K Challenge in front of enough eyeballs, to get sufficient people to opt in to the 10k challenge.  The program is honest  and realistic enough to acknowledge this  and sets a  target of 400 visitors to the affiliate landing page per day.
Now to put everything in context – some safelist mailers have very low click through rates (as low as 0.1% of emails sent. That’s 10 visitors for every 10000 mails sent), while the very good ones can have click through rates as high as 2 or even 3% – that’s 200 to 300 visitors per 100000 emails sent.

Lets be honest.  Getting 400 visitors per day to an affiliate landing page using Safelist traffic is a tough ask for the average online marketer – halving that ratio would make the whole thing  much more achievable and I believe that there are ways of doing that – these are covered in the strategy section below.

10K Challenge strengths

      • The 10K Challenge is well put together – the training is clear and direct.
      • The programs recommended are all reputable and established.
      • There are a lot of promo codes to claim free advertising with- these alone are worth joining for
      • There are strategies presented for managing the flood of emails.
      • There are some handy tools and little known programs that will assist with your advertising.
      • The business model is sound.


10 K Challenge Weaknesses

Firstly, let me state that no program created is perfect – all strategies have inbuilt weaknesses – being aware of what they are and turning them to our advantage can be the difference between success and failure.

      • By and large the 10K challenge weaknesses are easily catered for.  Essentially everything revolves around the strategy of promoting the 10K challenge affiliate program up front.  I understand why program owners do this – most people are quite content to promote a program directly because its easy. But in doing so the affiliate becomes enslaved in the constant promotion and branding of a program that they have no ownership of – essentially when you promote any program on a mass advertising site like safelist, text ad exchanges or Traffic Exchanges you become involved in a great big lottery as viewers become aware of the program over time and then randomly join an affiliate that just happens to be in front of them. That’s no way to run an advertising campaign.
      • The other weakness that stands out is that everyone is encouraged to market the same program to the same advertising channels.  This could and probably will cause program fatigue in a relatively short space of time. Both of these weaknesses can be overcome with a little effort


Down line builders can be quite a lucrative way to build an online business – this particular downline builder has the potential to be profitable very quickly.
If you sign up for the 10K challenge and work exactly as directed and stick to the task at hand you will be successful over time – but it will be a pretty hard road.
Here is my suggested strategy to make the 10Kchallenge work- please read this in its entirety as I am making a partnership offer at the end of this.

      • Join the 10Kchallenge today and start working through the daily tasks – but do not promote the 10K challenge directly
      • Create a short report (something like this) that you can give away to people recommending the 10Kchallenge
      • Create a squeeze page that you can begin building your own subscriber list with – offering an in depth report on the 10K challenge.
      • Start promoting your squeeze page.
      • Checkout the latest data for the safelists that dotrim has been tracking, and join up to 5 (more if you are happy to do so) of these that are not on the 10K Challenge downline builder. Advertise your squeeze page in those safelists.

If you are an experienced marketer you will be able to implement this strategy yourself, however, less experienced marketers may find this strategy a little to intimidating.

The dotrim 10K Challenge Partnership Offer

If you elect to join the 10K partnership under me I will give you all the support and training required to make the 10K challenge strategy work for you including,

      • Squeeze Page templates
      • Recommended follow up letters
      • Skype assistance for you and your downline
      • Some key advertising resources.
      • Re-branded report provided for you.

Come and check out the 10k challenge today – it costs nothing to look.

Travel With Friends

Posted by Neville on February 24, 2013 under How To, List, Resources, Training | Comments are off for this article

Travelling Companions.

It is possible to take the journey to Prosperity alone but that excursion becomes much more enjoyable when you take others with you. So gather some friends and take them on the journey with you. They will appreciate it and you will gain much from sharing that journey.

These travelling buddies can

  1. be company for you on those long and lonely stretches.
  2. share expenses, or contribute to the costs,
  3. provide advice based on their experiences,
  4. share the load. If you train them well they can help with driving,
  5. bring their friends along for the ride too.

If you choose your travelling companions they can also help with any maintenance and service issues that are necessary on the journey. Yes, you can call into service points along the way, but if you have fellow travellers who have the right tools and the right experience, you time off the road can be kept to a minimum, helping to get you to your destination sooner.

How’s The Trip?

Posted by Neville on February 23, 2013 under How To, List, Resources, Training | Comments are off for this article

Monitoring Progress

On the journey you will want to check regularly to make sure that you are heading in the right direction. You will also want to keep an eye on the budget with things like the cost of fuel and maintenance on the vehicle.

There may be checklists of places that you expect to travel through, tasks to complete along the way and people who will help you to meet the goals of your journey.

You will also need to be attentive to the road conditions. Always keep an eye out for hazards that you may encounter.

You will also want to know exactly where you are, where you have been and how you journey is progressing.
What you have done so far may affect your plans for the rest of the journey.

These things will not just happen spontaneously, and need to be checked regularly and adjustments made to the plans, and modifications to the vehicle performed to get the most out of the trip.

The Right Equipment

Posted by Neville on February 22, 2013 under List, Resources, Training | Comments are off for this article

For The Vehicle

Your vehicle needs to have the right equipment to function properly.

Your journey is going to rely on the vehicle that you are driving being able to take you there.

Make sure that everything is working well and the engine is tuned up for the best performance. What about tires, brakes and fuel pumps, for example? Should they fail you will could be stranded.

The Right Vehicle

Posted by Neville on February 18, 2013 under How To, List, Resources, Training | Comments are off for this article

For The Journey To Prosperity

Unless you intend to make the journey very slowly, and walk your way to the destination, you will choose a vehicle that you travel in.

Depending on the time that you have to make the journey, the route you will take and the hazards that you meet along the way, that selection of vehicle will be critical to reaching the destination.

Choice of vehicle will determine how long it takes to reach your destination, and how comfortable that journey is.

For a speedy trip, you may choose something powerful and fast. That will turn out to be expensive, and there is still no guarantee that the rocketship will stay on target. In the Internet Marketing world you will see many vendors of programs that promise quick and easy riches. The results from these do not often match the promises given in the sales pitch. Here at dotrim we will endeavour to keep clear of these unreliable craft.

For a safer ride, choose a vehicle that you are comfortable with, that you can control, that is reliable and is built for the purpose. There are so many types of vehicles to choose from. Decide on what your vehicle needs to do, look at the models that will do that, and select the one that you feel best fits the role that you have for it.

When choosing a vehicle it is also a good idea to inspect it carefully. That means more than kicking the tyres, or just lifting the bonnet to see if there is an engine. Take it for a test drive, put it through its paces and see if will do the job you ask it to do.

Sure, you may need to make some modifications along the way, but if the vehicle looks like it will take you on that journey, and it’s within your budget, then it is time to get in, switch on start down the road.

The vehicle chosen for this journey is the Prosperity Marketing System. It may not suit you, but there’s no harm in having a test drive.


Prosperity Marketing System


Revisiting A Favourite

Posted by Neville on May 31, 2012 under Blogging, List, Reviews | Read the First Comment

Effective Email Marketing

Effective EmailToday I opened up one of the emails from the many lists I have subscribed to. It was from the person whose emails I always open, not like the majority whose emails get trashed without being opened.

So why does this newsletter grab my attention?

First it is from a blogger whose training I completed several years ago. That’s how I got on to the list! It wasn’t cheap, and maybe I have stayed because I need to justify that expense.

Second, I enjoy reading the posts that Yaro features in his email messages. They are usually thought provoking and inspiring.

And thirdly, they do not come too often. There is not a new email every time a post is added.

To give you a feeling for the quality of his posts here is the first part of the latest one.

I was reading an article by David Risley, where he was taking a hard-line look at what he believes are some fundamental flaws regarding the make money online niche.

The main question at the heart of David’s article was why people do not actually succeed at making money online, despite the wealth of information available to do so, including plenty of blogs, free reports, ebooks, courses and mentoring programs.

From my own experience, having hundreds of thousands of subscribers and several thousand paying customers over the last seven years, I know only a very small fraction actually succeed, if you measure success by making money.

To read the rest of the article go to Entrepreneur’s Journey.

The post by Yaro is definitely worth the read, and by working out why I still keep reading his stuff, it has helped me to focus on what makes a successful site.

  • Positive first contact, with Great Product
  • Quality and Interesting Content that has meaning and value.
  • Paced Presentation. Not too often.

What do you think? Let us know with a comment.


Feeding Your List

Posted by Neville on May 8, 2012 under Blogging, List | Read the First Comment

You Have Subscribers. Now What?

List building is spoken of as the way to make a success in Internet Marketing. As Isloooboy said in a comment on one of my earlier posts

What I have read regarding list building is, “Only look for those people who are interested in the subject which you are promoting” otherwise your list will be an extra burden because of there (sic)  non responsive behavior.

There is not much point in building a list if it is just a list of names, and they do not have a strong reason or interest in belonging to that list. You may be putting in a lot of effort to market to that list, but if nobody is responding, that effort is wasted.

Much better to have a focus for the list, to attract people who share that interest and will respond to the newsletters and email that you send to them.

Your List Should Be Hungry For More.

Feed Your ListPresuming that you, as the list owner, have some knowledge, interest and background in the focal point for your list, it is likely that you will want to share that. WordPress provides you with a comprehensive and powerful Content Management System. By creating and building content you will have a great resource to share with your list.

By running your site as a typical blog, (if there is such a thing) you will have content that can be  copied or referred to in your emails to the list. Not every post, but just those that you know will create the greatest response.

Alternatively you could send to your list a summary of the latest posts, and direct your subscribers to the site for more details.

Do you review products and services that apply to your niche or list focus? Write those reviews in your site and then send your list to the reviews for more information.

By adding relevant content to your site you will also be enhancing your credibility in the subject of your niche and list. With a higher credibility rating your content will be sought after, your loyal subscribers will want more and they will also be more likely to act on your recommendations. The power and simplicity of a WordPress site can help with that.

Add More Mouths To Feed

By the way, makes sure that you have the Sign Up form for your list showing so that potential new subscribers can also sign up when they stumble upon your site in the search engines, or when one of their friends tells them about your site.



Dabbling With CSS

Posted by Neville on May 6, 2012 under Blogging, How To, Resources, Training | Comments are off for this article

Seen the new Sign Up Form?

One of the few good things that I found at the dotcomsecretsX coaching course was the cool ribbon effect at the top of the Sign Up form on the squeeze page that is produced.

By coincidence I found the code for making that ribbon effect in a magazine that I bought several months ago. So I have been experimenting with code, which uses CSS.

The experience was another of those frustrating, but when it all worked out fine, eventually, but rewarding things that I enjoy working on.

The process I followed went something like this:

1: Code a page that has containers to hold the elements that make up the a box to hold the contents, the ribbon to go around the top of the box, the text to write on the ribbon and position to hold the form. For that I used an editor that allows me to write up html code and CSS stylesheets, along with other code not used in this project, such as PHP etc. There are many editors available that can do this from the incredibly expensive Dreamweaver to many free software packages. See below for a part of the html  code.

html code2. Prepare the CSS code for the various containers above. Again I used the editor as described above. A small part of the CSS stylesheet is shown in the image below.

CSS stylesheet3. Test the code. The result is shown below. It took several attempts at loading the page to get the end result as some of the settings needed to be adjusted to get the best result. The page displays well in FireFox and Chrome, but Internet Explorer ignores some of the code and produces a less than optimal result. Please note the form below is not active.

Sign Up Form

4. Combine elements from the html and CSS code with the html code from my AutoResponder to add to a text widget to show in the sidebar. Some tweaking of settings was also necessary to make it fit, and most of that was done on my test WordPress site where I play around with things like this so that I do not destroy this blog. When it is works on the test site, it is simply a matter of copying it to the real site. The result of that step can be seen in the sidebar of this site, and completing the form will subscribe you to my email marketing list and a sequence of messages that will have links to some resources for list-building.

Looking for something like that for your blog? Use the Contact Us page. That page can also be reached from a link  hidden below the About link in the header menu. (I really must tweak the header to makes sure all links show!)