Internet Marketing On The Road

Posted by Neville on October 7, 2012 under Resources, Reviews | Read the First Comment

Doing On The Road Internet Marketing

Change of name for this site, to suit the change in direction.

The owner of this site (dotrim) is on an extended trip around much of Australia, and this gives an ideal opportunity to put the claims of vendors of some marketing systems to the test.

You know the ones:

They claim that if you buy their product you will soon be lazing around on a tropical island, soaking up the sunshine while sipping on a cool drink, with the Ferrari parked in the Marina where your luxury yacht is moored.

Work From No Home

The Work From No Home system claims that you can make good money with just a laptop and an internet connection.

The sales page and the first few modules in the product look just like many other systems that are marketed in Clickbank and other places.

The process is:

  • Find a hot topic
  • Register a domain
  • Create a Word Press site
  • Fill it with content
  • Make sales or sell advertising on the site.
  • Repeat for another hot topic.

Of course that is a very simplified outline, and there are some courses that will provide the same or similar content for a wide range of on-off payments or with support and extra materials for a monthly subscription.

The Work From No Home program will provide all of those, or you can simply opt for the slow and steady approach  by just taking the course (with a 30 day step by step sequence) to build your first site, and then repeat the process to build a stable of money making sites.

It will be interesting to see if it is practical to Work From No Home.

I will try to keep you posted.

 

 

Products For A Niche

Posted by Neville on April 11, 2012 under Niche | Comments are off for this article

Where To Find Products

Where to find productsThere are many places that you can search for products that are suitable for a niche market that you want to target.

You could be looking for physical products that can be shipped by the supplier. Amazon and Commission Junction are just two of the Affiliate management programs.

For digital products the go-to place is ClickBank. It has thousands of products to choose from, arranged into categories. You can choose the products to include in you site for promoting to your readers by going to ClickBank.

For example if you want to include Green Products as an affiliate here are some typical products to choose from.

[cbpress category=”109″ display=”5″]

Looking for a more complete list of all categories? Check out the MarketPlace page here on this site.

3 Niche Marketing Styles

Posted by Neville on October 15, 2011 under Niche | 28 Comments to Read

Now that this series of posts is heading into the practical aspects of Niche Marketing it is time to consider what style of format that can take. In keeping with the trend of the last two posts, where groups of 3 have been featured,¬† let’s choose 3 ways to make money from a chosen niche.

3 Ways For Niche Marketing

1: Make money from advertising the niche.

Niche MarketingThis is perhaps the simplest form of Niche Marketing. This style is usually product based. It requires making a simple site that provides useful and relevant information about the products in the niche. That information is typically prepared to be found easily from Search Engine queries. The site will also have carefully placed advertising, typically AdSense ads, and the when these are clicked by visitors to the site, small payments are added to the account of the site owner.

This method will usually only produce small income per site per day, so often the marketers using this style will have many sites in different niches, thus building income from these different sites.

The Kelty Sleeping Bags site is a Niche Product site with AdSense advertising. It is a live example produced by the team at Niche Profit Classroom

2: Affiliate Marketing in a Niche

In this form of Nice Marketing, the site owner targets a product for which they will be paid a commission for sales generated from their site. Articles related to the product are published to have the site appear in Search Engine queries. the owners of these sites may also provide a method for subscription to a short email course or information series. In that series of emails there may be further opportunities for subscribers to purchase the affiliate product.

This style of niche marketing is typically associated with information or software products, although it can also be used for physical product sales.

For an example of this style you could watch the development of Lactose Free Now.

 

3: Sales of Owner Produced Products.

In this form of Niche Marketing the site owner has produced their own product and is marketing that through their sites. It flows on from the affiliate style of Niche Marketing, and also has a subscription or membership offer associated with it.

The owner may also offer the product to subscribers to sell if they establish, or use an Affiliate Management program.

The Betta Fish Center site is a an example of one of these Niche Sites.

Fast Start To Niche Marketing

Posted by Neville on October 6, 2011 under Niche | 17 Comments to Read

Niche Profit Classroom

We interrupt the current series of niche marketing posts to bring you:-

 

A Minefield For Affiliate Marketers

Posted by Neville on September 13, 2011 under Blogging, Money | 2 Comments to Read

Have You Disclosed Your Interests?

Affiliate Marketing is one of the major activities of many bloggers. It is often the reason for establishing niche blogs, to be able to provide content based on the topic of that niche, so that readers are attracted to the site, and then may buy from the links and advertising on the blog.

Some recent events may have made that strategy just a little more difficult.

I have had my attention drawn to the tactic at Clickbank, where if your account has not attracted sales in a particular payout period, a small amount is deducted from your balance. See this article by Rieke that alerted me to that practice. At the rate at which these penalties are being applied it will not take long for a account that is dormant to be completely stripped.

Clickbank have also been notifying their clients (Advertisers with products listed at Clickbank) that there are new guidelines for Pitch Pages, videos and affiliate sites. From my reading of those guidelines I would assume that many of the products that have been available at Clickbank will either be not available or the promotional materials associated with them will need be significantly edited to become compliant.

My guess is that these updated guidelines are the result of some recent action by regulators (like the FTC in the US) in cracking down on promotions that are misleading, make unsubstantiated claims and generally lack integrity. For example, under FTC regulations, all health related products are meant to have disclosure statements indicating that any commercial agreement (affiliate agreement?) between the seller and the endorser exist.

Some fields, such as Health Related Products will be closely watched, but in the interests of using Best Practice, it might be time to ensure that at all times promotions and promotional material have the characteristics of quality and integrity. Where a disclosure statement is required, the Advertiser should make that clear to their affiliates, but in the end it is the affiliate who is responsible for declaring their interest and connection. Neglecting to do that could lead to steep fines.

The message here is pretty clear: If your niche requires a Disclosure Statement for the affiliate products you promote, make sure it is in place, and clearly states the connection. It does not have to be on each link, and a disclaimer on a separate page within a site can provide blanket coverage.

 

TeamPromote: Perfect for Affiliate Managers

Posted by Neville on August 23, 2011 under Uncategorized | Comments are off for this article

A Campaign For Affiliates

This short post attempts to outline the benefits of TeamPromote for owners of an affiliate program.TeamPromote Marketing Platform

As an example I have chosen to demonstrate with a fictional ClickBank product.

A typical scenario.

The product: Software to produce eBooks to sell. Yep, corny, but it’s just an example. It is offered at ClickBank with a 50% commission to affiliates.

The Aim: To attract affiliates who will promote the product and make sales.

The Process:
1: Adding to ClickBank will attract some affiliates, but there is strong competition, and thousands of products.

2: Promote and recruit affiliates by your own efforts. Advertising, email marketing, etc. using your own contacts and programs.

Now Enter TeamPromote!

3: Gather a Team of promoters who become affiliates and promote the product to their contacts.

A campaign set up for an affiliate product will create unique links for each promoter, and any sales generated will be credited to that promoter.

So everyone joining has a double opportunity for being rewarded. Advertisers get their product promoted, and sales.

How to set up a TeamPromote campaign for affiliates to join.

First all of the usual items like Campaign Name, Description, Logo, Geo-Targeting, Categories, and content for Text Ads and the Landing Page need to be planned.

The tricky part is filling in the Destination Link and the URL that tells promoters how to find their Referral ID.

Since the example is a ClickBank product, the Referral Link (known as a Hoplink) replaces the “xxxx” in this link:

http://xxxx.clickbank.product.com

TeamPromote Affiliate Form

Click to Enlarge

To set up the referral link the creator (advertiser) supplies the link. In the example shown at arrow (a) it is critical that the %ref_id% is added just like that, because the script uses that code to add each promoter’s unique Referral ID in that position.

The URL at arrow (b) is the link to where the promoter can sign up to get or retrieve their referral ID.

When a promoter joins a campaign such as this, they will be asked for their referral ID. If they already know it they can simply supply it when the join. If they have forgotten or need to sign up for a Referral ID, the URL at arrow (b) will tell them how to get that ID.

More Reward For Effort.

Affiliate Products have greater potential for generating cash for promoters:

  • In campaign rewards from the advertiser
  • and from sales of the product being promoted.

Look out for these campaigns at TeamPromote.