Snake-Oil Salesmanship

Posted by Neville on April 27, 2011 under Reviews | Comments are off for this article

My education In Snake -Oil Salesmanship

Have you ever sat through one of those long video sales pitches, with a similarly long sales page for an opportunity that promises to make you very rich in a very short time?

Snake-Oil SalesmanshipIn the past few days I’ve taken the time to watch a couple of these sales approaches, and amazingly I found some common threads.

Why do the people selling these “wonderful and amazing” opportunities have to make such a big deal about how badly they were in debt? And how bad their life was before they discovered this amazing system. It seems to me that you are putting your own hard-earned money at risk by following such financially incompetent snake-oil sales people.

Another common thread is how they discovered this great system, or the software that is used to run it. In both cases they either stole of or duped a friend in giving them the software belonging to someone else. Would you trust someone who steals or defrauds otherĀ  people, and then brags about it to try and get you to join them?

Both of these systems work on the assumption that you can make money from blogging. You do this by adding Adsense ads, Amazon affiliate links and Clickbank products. Yes, you can do that, but it’s usually a very small amount per day. To become rich you would need to be running a large number of different blogs. But they’ve got that covered, they’ll provide you with a weekly dose of spun (copied from already produced articles) added to your blogs. They will even offer to host the blogs. But you have to provide the domain or they can provide one for you. Let’s see 50 blogs, means 50 domains at $10 each. $500 to start with. The $37 or $47 start up fee seems pretty good, doesn’t it? But they don’t really point out that that is $37 per month!

If you should decide to try to exit the sales pitch, of course you will get a One Time Offer (OTO) at a reduced rate. And then maybe another OTO if you don’t take up the first one. And then another OTO.

I decided to follow one of these through and got down to a $1 for a 7 day trial, that then upgrades to $37 per month. But since it is a Clickbank product with payment by PayPal it’s a relatively cheap ($1) little education experience just to see what happens.

As I expected, my inbox has now become the target for some serious upselling. trying to tell me that I need the hugely reduced product that they have to offer.

But it’s a simple matter of cancelling my subscription at PayPal, unsubscribing from the Auto Responder messages and getting on with real life. If I really wanted to push the matter, I could ask for a refund of my $1.

To continue my education I opted to start (note I said start!) to watch another video from what seems like it would be a similar niche-blogging type of program.

I have just spent another 15 minutes watching a video that I found in a link from a “friend” in Facebook. The presenter spent 5 minutes canning and badmouthing Snake-Oil salesmen and their techniques, then started on a 10 minute or more (I didn’t get to the end) sales pitch that used those exact same techniques. He even tried to convince me that the screenshots of his Clickbank accounts were real. It wouldn’t take much for a reasonably good programmer to make a Clickbank Clone site and pump in some fictitious numbers.

When I tried to exit, I had to navigate through 6 (yes 6) pop-ups that asked me if I wanted to leave.

Next step: Check out some reviews by using Google to search. Right there near the top on page 1 was a review from my “friend’s” blog. This read just an auto-spun article, with incomplete sentences and phrases. From that I have gathered that the system uses a similar approach as described in above.

As I said, another link in my Snake-Oil sales education.


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